There’s a common misconception that all that is needed to begin to market a business is a logo. However, a logo doesn’t make a brand live and breathe – without …
What’s the difference between WordPress.org vs WordPress.com?
Working with so many entrepreneurs and small businesses, we very often come across business owners and even web developers that aren’t aware of the differences between WordPress.com and WordPress.org. Unfortunately, …
Social Media For Business
Business today largely revolves around social media platforms. With this shift in the business landscape, an entirely new set of challenges arises for business owners: What kind of content do …
Cheap Web Development vs. Professional Web Development: What’s The Difference?
Web development today, just like the digital marketing industry as a whole, is in a constant state of change. Part of this change is that businesses that offer web design …
Five Common Web Design Mistakes
In a digital world where websites are a part of every business’s success, it’s important to understand common web design mistakes. While web design tools are marketed as simple, and …
Ethical Marketing & Why We Don’t Sell
Whether you’re marketing a product, a service, a person, or an entire organization, one thing is certain – you will need to market. But how do you market ethically, and …
Health And Wellness Marketing & The Time To Shine
Health and wellness marketing is changing. Though this change has been taking place for some time, the COVID-19 pandemic and its impact on our jobs, our families, and our personal …
Website Analytics: Today’s Most Accessible Business Tool
It’s no secret that every credible business today needs a website. But as we’ve mentioned before, not all websites are created equal. Using a website to the advantage of the …
Website Security: Best Practices For Protecting Your Investment
No matter who you are, no matter what type of business you own, if you have a website, it has likely been under attack from hackers, malicious code injection, spam …
Wix vs. Squarespace vs. WordPress: 5 Key Differences
As the global landscape of business shifts to operate almost exclusively on digital channels, COVID-19 has become the catalyst for a massive technology boom. Businesses all over the world are …